JUST BETWEEN FRIENDS vs MAINSTREAM BOUTIQUE®

Compare franchise fees, investment range, royalties, SBA lending performance, unit growth, and Item 19 transparency with a permanent shareable URL.

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JUST BETWEEN FRIENDS
Retail
Investment
$67K to $98K
Franchise fee
$24,900
Item 19 status
Revenue Only
Units
148
MAINSTREAM BOUTIQUE®
Retail
Investment
$198K to $361K
Franchise fee
$40,000
Item 19 status
Revenue Only
Units
69
Lower entry cost
Leans left
Based on minimum initial investment.
Better disclosed economics
Even
Uses Item 19 availability and transparency status.
Lower SBA default risk
Leans left
Treat low-loan brands carefully, sample size matters.
MetricJUST BETWEEN FRIENDSMAINSTREAM BOUTIQUE®
Franchise Fee
$24,900$40,000
Min Investment
$67K$198K
Max Investment
$98K$361K
Royalty Rate
3.0%7.5%
Ad Fund Rate
1.0%0.5%
Total Ongoing Burden
Royalty plus ad fund when available.
4.0%8.0%
Median Revenue (Item 19)
$240K$316K
Cash-on-Cash Return
Estimated when revenue and margin assumptions are available.
23.4%4.5%
Payback Period
4.3 yrs22.1 yrs
Revenue per Dollar Invested
2.92x1.13x
Franchised Units
14869
1-Year Net Unit Change
-2-5
Net Unit Growth Rate
-1.3%-6.8%
Net Closure Rate
Net closure proxy based on disclosed unit change.
1.3%6.8%
SBA Default Rate
0.0%37.5%
SBA Loan Count
Use this to judge whether SBA default data is statistically meaningful.
1023
Average SBA Loan Size
$125K$153K
Item 19 Status
Revenue OnlyRevenue Only
Has Item 19
✓ Yes✓ Yes
Data Quality Score
100100

What stands out

  • JUST BETWEEN FRIENDS opens at $67K to $98K, while MAINSTREAM BOUTIQUE® ranges from $198K to $361K.
  • JUST BETWEEN FRIENDS shows an Item 19 disclosure; MAINSTREAM BOUTIQUE® shows an Item 19 disclosure.
  • JUST BETWEEN FRIENDS has 148 franchised units versus 69 for MAINSTREAM BOUTIQUE®.

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Last updated: April 2026