Motel 6 vs Studio 6
Compare franchise fees, investment range, royalties, SBA lending performance, unit growth, and Item 19 transparency with a permanent shareable URL.
Share this page
https://fddiq.com/compare/motel-6-vs-studio-6
Motel 6
Travel
Investment
$195K to $8.9M
Franchise fee
$25,000
Item 19 status
Cost Data Only
Units
1,206
Studio 6
Travel
Investment
$200K to $911.5M
Franchise fee
$25,000
Item 19 status
Cost Data Only
Units
199
Lower entry cost
Leans left
Based on minimum initial investment.
Better disclosed economics
Even
Uses Item 19 availability and transparency status.
Lower SBA default risk
Leans left
Treat low-loan brands carefully, sample size matters.
| Metric | Motel 6 | Studio 6 |
|---|---|---|
Franchise Fee | $25,000 | $25,000 |
Min Investment | $195K | $200K |
Max Investment | $8.9M | $911.5M |
Royalty Rate | 5.0% | 5.0% |
Ad Fund Rate | 3.0% | 3.0% |
Total Ongoing Burden Royalty plus ad fund when available. | 8.0% | 8.0% |
Median Revenue (Item 19) | $37K | $4K |
Cash-on-Cash Return Estimated when revenue and margin assumptions are available. | 0.1% | 0.0% |
Payback Period | 1776.0 yrs | 1722821.4 yrs |
Revenue per Dollar Invested | 0.01x | 0.00x |
Franchised Units | 1,206 | 199 |
1-Year Net Unit Change | -11 | 20 |
Net Unit Growth Rate | -0.9% | 11.4% |
Net Closure Rate Net closure proxy based on disclosed unit change. | 0.9% | N/A |
SBA Default Rate | 1.5% | 3.3% |
SBA Loan Count Use this to judge whether SBA default data is statistically meaningful. | 472 | 52 |
Average SBA Loan Size | $2.3M | $2.8M |
Item 19 Status | Cost Data Only | Cost Data Only |
Has Item 19 | ✓ Yes | ✓ Yes |
Data Quality Score | 100 | 100 |
What stands out
- • Motel 6 opens at $195K to $8.9M, while Studio 6 ranges from $200K to $911.5M.
- • Motel 6 shows an Item 19 disclosure; Studio 6 shows an Item 19 disclosure.
- • Motel 6 has 1,206 franchised units versus 199 for Studio 6.
Turn this into a buy-side memo
Unlock full compare access, then order a deeper FDD report with litigation review, red flags, and an investment thesis you can share with partners or lenders.
Related comparisons
Keep comparing similar brands in the same buyer set.
Last updated: April 2026