Primrose Schools vs School of Rock
Compare franchise fees, investment range, royalties, SBA lending performance, unit growth, and Item 19 transparency with a permanent shareable URL.
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Primrose Schools
Education/Tutoring
Investment
$743K to $8.6M
Franchise fee
$80,000
Item 19 status
Full Disclosure
Units
22
School of Rock
Education/Tutoring
Investment
$425K to $705K
Franchise fee
$59,900
Item 19 status
Cost Data Only
Units
23
Lower entry cost
Leans right
Based on minimum initial investment.
Better disclosed economics
Even
Uses Item 19 availability and transparency status.
Lower SBA default risk
Even
Treat low-loan brands carefully, sample size matters.
| Metric | Primrose Schools | School of Rock |
|---|---|---|
Franchise Fee | $80,000 | $59,900 |
Min Investment | $743K | $425K |
Max Investment | $8.6M | $705K |
Royalty Rate | 7.0% | 8.0% |
Ad Fund Rate | 2.0% | 3.0% |
Total Ongoing Burden Royalty plus ad fund when available. | 9.0% | 11.0% |
Median Revenue (Item 19) | $2.7M | $640K |
Cash-on-Cash Return Estimated when revenue and margin assumptions are available. | 11.9% | 21.5% |
Payback Period | 8.4 yrs | 4.6 yrs |
Revenue per Dollar Invested | 0.57x | 1.13x |
Franchised Units | 22 | 23 |
1-Year Net Unit Change | -2 | -3 |
Net Unit Growth Rate | -11.1% | -25.0% |
Net Closure Rate Net closure proxy based on disclosed unit change. | 8.3% | 11.5% |
SBA Default Rate | 0.0% | 0.0% |
SBA Loan Count Use this to judge whether SBA default data is statistically meaningful. | 385 | 110 |
Average SBA Loan Size | $2.4M | $352K |
Item 19 Status | Full Disclosure | Cost Data Only |
Has Item 19 | ✓ Yes | ✓ Yes |
Data Quality Score | 100 | 100 |
What stands out
- • Primrose Schools opens at $743K to $8.6M, while School of Rock ranges from $425K to $705K.
- • Primrose Schools shows an Item 19 disclosure; School of Rock shows an Item 19 disclosure.
- • Primrose Schools has 22 franchised units versus 23 for School of Rock.
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Last updated: April 2026