Pump It Up vs ZAGG
Compare franchise fees, investment range, royalties, SBA lending performance, unit growth, and Item 19 transparency with a permanent shareable URL.
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Pump It Up
Technology
Investment
$104K to $661K
Franchise fee
$30,000
Item 19 status
Revenue Only
Units
46
ZAGG
Technology
Investment
$49K to $109K
Franchise fee
$15,000
Item 19 status
Revenue Only
Units
98
Lower entry cost
Leans right
Based on minimum initial investment.
Better disclosed economics
Even
Uses Item 19 availability and transparency status.
Lower SBA default risk
Leans right
Treat low-loan brands carefully, sample size matters.
| Metric | Pump It Up | ZAGG |
|---|---|---|
Franchise Fee | $30,000 | $15,000 |
Min Investment | $104K | $49K |
Max Investment | $661K | $109K |
Royalty Rate | 6.0% | 5.0% |
Ad Fund Rate | 2.0% | 0.5% |
Total Ongoing Burden Royalty plus ad fund when available. | 8.0% | 5.5% |
Median Revenue (Item 19) | $631K | $21K |
Cash-on-Cash Return Estimated when revenue and margin assumptions are available. | 28.0% | 5.3% |
Payback Period | 3.6 yrs | 18.9 yrs |
Revenue per Dollar Invested | 1.65x | 0.27x |
Franchised Units | 46 | 98 |
1-Year Net Unit Change | -4 | 1 |
Net Unit Growth Rate | -8.3% | 1.0% |
Net Closure Rate Net closure proxy based on disclosed unit change. | 8.0% | N/A |
SBA Default Rate | 7.4% | 0.0% |
SBA Loan Count Use this to judge whether SBA default data is statistically meaningful. | 33 | 1 |
Average SBA Loan Size | $499K | $150K |
Item 19 Status | Revenue Only | Revenue Only |
Has Item 19 | ✓ Yes | ✓ Yes |
Data Quality Score | 100 | 100 |
What stands out
- • Pump It Up opens at $104K to $661K, while ZAGG ranges from $49K to $109K.
- • Pump It Up shows an Item 19 disclosure; ZAGG shows an Item 19 disclosure.
- • Pump It Up has 46 franchised units versus 98 for ZAGG.
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Last updated: April 2026