SCHOOLEY MITCHELL® vs Arthur Murray
Compare FDD disclosures, investment range, royalty and ad fund burden, SBA lending outcomes, Item 20-style unit movement, Item 19 transparency, and data-confidence caveats with a permanent shareable URL.
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SCHOOLEY MITCHELL®
Education/Tutoring
Investment
$75K to $86K
Franchise fee
$73,000
Item 19 status
Revenue Only
Confidence
High Confidence
Units
N/A
Arthur Murray
Education/Tutoring
Investment
$71K to $253K
Franchise fee
$599
Item 19 status
Limited Data
Confidence
High Confidence
Units
5
Lower entry cost
Leans right
Based on disclosed minimum initial investment only; buyer cash needs may be higher after working capital, lease, and financing assumptions.
Better disclosed economics
SCHOOLEY MITCHELL®
Uses the same Item 19 transparency hierarchy shown on franchise pages and rankings.
Lower SBA default risk
Leans right
Treat low-loan brands carefully; sample size and SBA borrower mix matter.
| Metric | SCHOOLEY MITCHELL® | Arthur Murray |
|---|---|---|
Franchise Fee From disclosed FDD fee data when available; excludes buyer-specific legal, diligence, and financing costs. | $73,000 | $599 |
Min Investment Lower bound of disclosed initial investment range, not a recommended capital budget. | $75K | $71K |
Max Investment Upper end of FDD range; still reconcile to site, lease, buildout, and working-capital assumptions. | $86K | $253K |
Royalty Rate Ongoing royalty burden before local store economics and owner salary. | 8.0% | 8.0% |
Ad Fund Rate National/brand fund rate when disclosed; local marketing may be additive. | 2.0% | 2.0% |
Total Ongoing Burden Royalty plus ad fund when available. | 10.0% | 10.0% |
Median Revenue (Item 19) Only meaningful when the franchisor provides an Item 19 financial-performance representation. | $132K | N/A |
Cash-on-Cash Return Estimated when revenue and margin assumptions are available. | 32.8% | N/A |
Payback Period | 3.1 yrs | N/A |
Revenue per Dollar Invested | 1.64x | N/A |
Franchised Units Latest disclosed franchised-unit count in the corpus. | N/A | 5 |
1-Year Net Unit Change Item 20-style system movement signal; investigate transfers, closures, and refranchising before assuming organic growth. | 31 | N/A |
Net Unit Growth Rate | N/A | N/A |
Net Closure Rate Net closure proxy based on disclosed unit change. | N/A | N/A |
SBA Default Rate Historical SBA performance for matched loans, not a prediction for a new buyer or location. | 34.8% | 0.0% |
SBA Loan Count Use this to judge whether SBA default data is statistically meaningful. | 59 | 6 |
Average SBA Loan Size | $131K | $137K |
Item 19 Status Canonical transparency badge used across franchise, ranking, and compare surfaces. | Revenue Only | Limited Data |
Has Item 19 | ✓ Yes | ✓ Yes |
Data Confidence Derived from the same data-quality thresholds used on franchise pages. | High Confidence · 88/100 | High Confidence · 85/100 |
What stands out
- • SCHOOLEY MITCHELL® discloses an initial investment range of $75K to $86K, while Arthur Murray discloses $71K to $253K. Treat these as FDD ranges, not a full purchase budget.
- • SCHOOLEY MITCHELL® shows an Item 19 financial-performance disclosure; Arthur Murray shows an Item 19 financial-performance disclosure. Missing Item 19 data should narrow confidence, not automatically kill a brand.
- • SCHOOLEY MITCHELL® has N/A franchised units versus 5 for Arthur Murray; use one-year net unit movement and closure proxies as early diligence signals, not final underwriting.
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Last updated: May 2026