Dunkin’ Franchise Cost and Profits in 2026

By FDDIQ Research Team | April 2026

Based on 2025 FDD Filing

Quick Summary

$90,000

Franchise Fee

$1.0M

Midpoint Investment

10.9%

Total Fees

$1.2M

Median Revenue

+200

Net Growth

Cost Breakdown

Fee	Amount
Franchise Fee	$90,000
Total Investment Range	$210,900 - $1.8M
Midpoint Investment	$1.0M
Royalty Rate	5.9%
Advertising Fund	5.0%
Total Ongoing Fees	10.9%

Revenue and Profit Analysis

The median Dunkin’ franchise generates $1.2M in annual revenue. With estimated margins of 13%, that is approximately $161,213 in annual EBITDA.

Revenue per dollar invested: 1.21x.

Unit Count

Dunkin’ has 8,265 franchised units. Added 200 net units (2.5% growth).

Frequently Asked Questions

How much does a Dunkin’ franchise cost?

A Dunkin’ franchise requires a $90,000 franchise fee with total investment ranging from $210,900 to $1.8M. The midpoint investment is approximately $1.0M.

How much do Dunkin’ franchise owners make?

Based on the most recent FDD, the median Dunkin’ location generates $1.2M in annual revenue. With estimated industry margins of 13%, that translates to approximately $161,213 in EBITDA before debt service.

What is the Dunkin’ royalty rate?

Dunkin’ charges a 6% royalty on gross sales plus a 5.0% advertising fund, for a total ongoing fee burden of 10.9%.

Is a Dunkin’ franchise worth it?

Whether Dunkin’ is worth it depends on your market, experience, and financial goals. The brand is growing at 2.5% annually. Review the latest FDD thoroughly and validate with existing franchisees before investing.

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