TCBY vs Yogurtland

Compare franchise fees, investment range, royalties, SBA lending performance, unit growth, and Item 19 transparency with a permanent shareable URL.

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TCBY
QSR
Investment
$135K to $699K
Franchise fee
$35,000
Item 19 status
Revenue Only
Units
151
Yogurtland
QSR
Investment
$232K to $637K
Franchise fee
$40,000
Item 19 status
Revenue Only
Units
194
Lower entry cost
Leans left
Based on minimum initial investment.
Better disclosed economics
Even
Uses Item 19 availability and transparency status.
Lower SBA default risk
Leans left
Treat low-loan brands carefully, sample size matters.
MetricTCBYYogurtland
Franchise Fee
$35,000$40,000
Min Investment
$135K$232K
Max Investment
$699K$637K
Royalty Rate
6.0%6.0%
Ad Fund Rate
3.0%2.0%
Total Ongoing Burden
Royalty plus ad fund when available.
9.0%8.0%
Median Revenue (Item 19)
$397K$855K
Cash-on-Cash Return
Estimated when revenue and margin assumptions are available.
3.8%9.8%
Payback Period
26.3 yrs10.2 yrs
Revenue per Dollar Invested
0.95x1.97x
Franchised Units
151194
1-Year Net Unit Change
-201
Net Unit Growth Rate
-11.9%0.5%
Net Closure Rate
Net closure proxy based on disclosed unit change.
11.7%N/A
SBA Default Rate
5.3%6.9%
SBA Loan Count
Use this to judge whether SBA default data is statistically meaningful.
4281
Average SBA Loan Size
$222K$390K
Item 19 Status
Revenue OnlyRevenue Only
Has Item 19
✓ Yes✓ Yes
Data Quality Score
100100

What stands out

  • TCBY opens at $135K to $699K, while Yogurtland ranges from $232K to $637K.
  • TCBY shows an Item 19 disclosure; Yogurtland shows an Item 19 disclosure.
  • TCBY has 151 franchised units versus 194 for Yogurtland.

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Last updated: April 2026