Financial

Franchise Occupancy Costs

Also known as: Rent and Occupancy, Location Costs, Facility Costs

Franchise occupancy costs encompass all expenses related to the physical location of a franchise business, including rent or mortgage payments, common area maintenance (CAM) charges, property taxes, property insurance, and utilities. For most brick-and-mortar franchise concepts, occupancy costs represent 8-15% of gross revenue and are the second-largest expense category after labor. Disclosed as part of Item 7 (initial investment) and critical to Item 19 profitability analysis, occupancy costs vary dramatically by location, market, and concept type. Franchisees in high-traffic retail locations typically pay premium rents but benefit from greater foot traffic, while those in secondary locations save on rent but may generate lower revenue. Occupancy cost ratios above 15% of revenue are generally considered unsustainable.

Real-World Example

A Smoothie King franchise in a suburban strip center pays $7,500/month in rent ($90,000/year) plus $1,200/month in CAM and property taxes. With $650,000 in annual revenue, the occupancy cost ratio is 14.8% — at the upper boundary of sustainability. A comparable location in a lifestyle center paying $11,000/month in rent would need significantly higher revenue (>$880,000) to maintain a healthy occupancy ratio.

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Last updated: April 2026