Marco’s Pizza Franchise Cost and Profits in 2026
By FDDIQ Research Team | April 2026
Based on 2025 FDD Filing
Quick Summary
Cost Breakdown
| Fee | Amount |
|---|---|
| Franchise Fee | $25,000 |
| Total Investment Range | $286,727 - $807,152 |
| Midpoint Investment | $546,940 |
| Royalty Rate | 5.5% |
| Advertising Fund | 4.0% |
| Total Ongoing Fees | 9.5% |
Revenue and Profit Analysis
The median Marco’s Pizza franchise generates $885,934 in annual revenue. With estimated margins of 13%, that is approximately $115,171 in annual EBITDA.
Revenue per dollar invested: 1.62x.
Unit Count
Marco’s Pizza has 53 franchised units. Lost 10 net units (-15.2% decline).
SBA Loan Performance
SBA default rate: 6.0% across 468 loans. This is in line with the franchise industry average (~7-8%).
Key Risk Factors
- Declining unit count (10 net closures)
Frequently Asked Questions
How much does a Marco’s Pizza franchise cost?
A Marco’s Pizza franchise requires a $25,000 franchise fee with total investment ranging from $286,727 to $807,152. The midpoint investment is approximately $546,940.
How much do Marco’s Pizza franchise owners make?
Based on the most recent FDD, the median Marco’s Pizza location generates $885,934 in annual revenue. With estimated industry margins of 13%, that translates to approximately $115,171 in EBITDA before debt service.
What is the Marco’s Pizza royalty rate?
Marco’s Pizza charges a 6% royalty on gross sales plus a 4.0% advertising fund, for a total ongoing fee burden of 9.5%.
Is a Marco’s Pizza franchise worth it?
Whether Marco’s Pizza is worth it depends on your market, experience, and financial goals. Key concerns include declining unit count (10 net closures). The brand has been contracting with 10 net closures. The SBA loan default rate is 6.0%. Review the latest FDD thoroughly and validate with existing franchisees before investing.
What is the Marco’s Pizza franchise SBA loan default rate?
Based on SBA loan data, Marco’s Pizza has a 6.0% default rate across 468 loans. This is in line with the overall franchise industry average.
Want the full Marco’s Pizza FDD analysis?
Detailed financial data, Item 20 outlet counts, litigation history, and more.
View Full Marco’s Pizza ProfileRelated: All Blog Posts | Marco’s Pizza Profile | Learning Hub
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