ScorecardWorth It?HistoryDatabaseCompareDistress Signals
QSRRevenue OnlyItem 19: ✓ DisclosedHigh Confidence · 100/100

Marco’s Pizza Franchise Cost and Profit

FDD-based startup cost, franchise fee, revenue, profit, SBA default rate, and investment risk signals for Marco’s Pizza.

Based on 2025 FDD · 8 filings in corpus

FranchiseIQ Score
50
C
Moderate Risk
Composite score from 3 risk dimensions. Click for breakdown ↓
Health Score
D
54/100
6/7 metrics · High confidence
Full analysis unlocks:
✓ Cash-on-Cash return
✓ Payback period
✓ SBA default rate
✓ Red flags assessment
✓ Comparable franchises
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Cost and profit at a glance

How much does a Marco’s Pizza franchise cost and make?

Based on FDDIQ's FDD corpus, a Marco’s Pizza franchise shows an estimated initial investment of $287K – $807K. Reported owner economics show $31K. Use the links below to compare the cost, revenue, SBA loan history, and ROI against other franchises before you request the full FDD.

Startup Cost
$287K – $807K
Total initial investment
Profit / Revenue
$31K
FDD Item 19 signal
Payback Signal
17.6 years
Modeled return metric
SBA Default Rate
6.0%
Loan repayment history
Compare franchise costsEstimate franchise ROICheck SBA default ratesBrowse QSR franchisesCompare similar franchises

Quick fee read: $25K franchise fee · 9.5% royalty/ad burden. These figures are directional screening data, not a substitute for reading the current FDD and speaking with existing operators.

Free decision snapshot

Before you talk to Marco’s Pizza, check the numbers buyers usually miss.

The unlocked report ties this brand's FDD disclosures to SBA outcomes, Item 20 movement, fee load, missing-data labels, and buyer assumptions — so you can decide whether this is worth deeper diligence.

FDD disclosure qualitySBA default outcomesItem 20 unit movementFee/cost stressComparable brands
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Total Investment Range$287K$807K
MinMid: $547KMax

Key Metrics

Franchise Fee
$25K
Royalty Rate
5.5%
Ad Fund Rate
4%
Total Burden
9.5%
Royalty + ad fund
Units (2023)
53
-10 vs prior yr
Net Unit Growth
-15.2%
Year over year
Net Closure Rate
15.9%
From FDD Item 20
Cash-on-Cash Return
5.7%
Annual estimated return
Payback Period
17.6 yrs
Break-even timeline
SBA Default Rate
6.0%
vs ~7.2% industry avg
Median Revenue
$886K
Item 19 disclosed
Red Flags Assessment
MEDIUM: Significant unit decline
MED ×1
Premium Data

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CoC ReturnPayback PeriodSBA Default RateMedian RevenueEbitda MarginRisk Score
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Estimated using sector-average margins. Actual franchise economics vary by location, operator, and market conditions.

Marco’s Pizza vs. QSR Average

MetricMarco’s PizzaQSR Avg
SBA Default Rate6.0%9.4%
Cash-on-Cash Return5.7%14.2%
Total Investment$547K$380K

Industry averages based on FranchiseIQ corpus benchmarks. ▲ = better than avg, ▼ = worse.

SBA Loan Performance

Real lending data from SBA 7(a) loans (2010-2026). 468 loans across 29 states.

Default Rate
6.0%
Moderate
Total SBA Loans
468
29 states
Total Loan Volume
$172.0M
SBA 7(a) approved
Avg Loan Size
$367K
Per franchisee
Loan Status Breakdown
234
Paid in Full (50%)
183
Currently Active
17
Charged Off (2.0% by $)
$3.4M
Total Charged Off ($)
Paid Active Charged Off

Source: SBA 7(a) loan data via FOIA. Default rate = charged-off loans / total originated. Industry avg default rate ~7.2%.

Compare

Marco’s Pizza vs Chick-fil-A, Inc.Marco’s Pizza vs Loving CupMarco’s Pizza vs Donut King

Similar Franchises · QSR

Chick-fil-A, Inc.
Revenue Only
$427K$2.3M
Loving Cup
No Item 19
$166K$242K
Donut King
Limited Data
$211K$332K
Chick-fil-A, Inc.
$427K – $2.3M
Loving Cup
$166K – $242K
Donut King
$211K – $332K
Crust Gourmet Pizza Bar
$210K – $264K

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Questions to Ask Before You Sign

5 data-driven questions every Marco’s Pizza franchise buyer should ask.

  1. 1.What is Marco’s Pizza's SBA default rate compared to its competitors?Learn more →
  2. 2.Does Marco’s Pizza disclose Item 19 financial performance representations?Learn more →
  3. 3.What is the net unit growth trend over the past 3 years?Learn more →
  4. 4.What is the franchisee termination and transfer rate per Item 20?Learn more →
  5. 5.What do the FDD litigation disclosures (Item 3) reveal about franchisor legal history?Learn more →
Generate attorney questions for Marco’s PizzaValidation call guide →
Data sourced from publicly filed Franchise Disclosure Documents (FDDs) submitted to state franchise regulators. SBA loan data from public SBA 7(a) records. Information reflects the most recent FDD filing in our database and may not reflect current terms. Always verify with the franchisor's current FDD before making any investment decision. Not legal or financial advice.

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