FDD-based startup cost, franchise fee, revenue, profit, SBA default rate, and investment risk signals for Marco's Pizza.
Based on 2025 FDD · 2 filings in corpus
Cost and profit at a glance
Based on FDDIQ's FDD corpus, a Marco's Pizza franchise shows an estimated initial investment of $287K – $807K. Reported owner economics show $31K. Use the links below to compare the cost, revenue, SBA loan history, and ROI against other franchises before you request the full FDD.
Quick fee read: $25K franchise fee · 9.5% royalty/ad burden. These figures are directional screening data, not a substitute for reading the current FDD and speaking with existing operators.
Marco's Pizza requires a total initial investment of $287K to $807K (midpoint approximately $547K), with an initial franchise fee of $25K. The ongoing fee burden is 9.5% (5.5% royalty plus 4% advertising fund). This is below the industry average of approximately 14.2%, leaving more margin for the operator.
According to Item 19 of the 2025 FDD, the median revenue for Marco's Pizza locations is $886K. The implied franchisee EBITDA is approximately $31K, based on the margin assumptions disclosed in the FDD. The estimated cash-on-cash return is 5.7% with a payback period of approximately 17.6 years.
Marco's Pizza operates approximately 53 franchised units. However, the brand has been contracting with a 15.2% net unit decline, which may signal franchisee dissatisfaction, territory saturation, or competitive pressure. The SBA 7(a) loan default rate of 6.0% is in line with industry norms of approximately 9.4%.
Prospective franchisees should verify all figures against the most recent FDD, conduct validation calls with multiple existing franchisees, and consult with a franchise attorney before signing any agreement.
Analysis based on 2025 FDD filing. FDDIQ Editorial Team · Methodology
Estimated using sector-average margins. Actual franchise economics vary by location, operator, and market conditions.
Industry averages based on FranchiseIQ corpus benchmarks. ▲ = better than avg, ▼ = worse.
Real lending data from SBA 7(a) loans (2010-2026). 468 loans across 29 states.
Source: SBA 7(a) loan data via FOIA. Default rate = charged-off loans / total originated. Industry avg default rate ~7.2%.
Common questions buyers ask about Marco's Pizza, answered from FDD and SBA data.
The total initial investment for a Marco's Pizza franchise ranges from $287K to $807K, according to their Franchise Disclosure Document.
Marco's Pizza charges a 5.5% royalty fee on gross sales.
The initial franchise fee for Marco's Pizza is $25,000.
There are approximately 53 Marco's Pizza franchise locations as of 2023.
The median revenue for a Marco's Pizza franchise is $886K, with a cash-on-cash return of 5.7%, according to FDD Item 19 data.
Marco's Pizza has an SBA loan default rate of 6.0% based on SBA 7(a) loan data.
Whether a Marco's Pizza franchise is worth it depends on total startup cost, royalty burden, FDD Item 19 economics, SBA loan performance, and local operator execution. FDDIQ compares these signals against similar franchises so buyers can screen the opportunity before paying for diligence.
Marco’s Pizza franchise costs $286,727-$807,152 to open with a $25,000 franchise fee. 6% royalties.
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