Del Taco vs Marco’s Pizza
Compare franchise fees, investment range, royalties, SBA lending performance, unit growth, and Item 19 transparency with a permanent shareable URL.
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Del Taco
QSR
Investment
$1.5M to $3.3M
Franchise fee
$35,000
Item 19 status
Revenue Only
Units
421
Marco’s Pizza
QSR
Investment
$287K to $807K
Franchise fee
$25,000
Item 19 status
Revenue Only
Units
53
Lower entry cost
Leans right
Based on minimum initial investment.
Better disclosed economics
Even
Uses Item 19 availability and transparency status.
Lower SBA default risk
Leans left
Treat low-loan brands carefully, sample size matters.
| Metric | Del Taco | Marco’s Pizza |
|---|---|---|
Franchise Fee | $35,000 | $25,000 |
Min Investment | $1.5M | $287K |
Max Investment | $3.3M | $807K |
Royalty Rate | 5.0% | 5.5% |
Ad Fund Rate | 4.0% | 4.0% |
Total Ongoing Burden Royalty plus ad fund when available. | 9.0% | 9.5% |
Median Revenue (Item 19) | $1.5M | $886K |
Cash-on-Cash Return Estimated when revenue and margin assumptions are available. | 2.6% | 5.7% |
Payback Period | 39.1 yrs | 17.6 yrs |
Revenue per Dollar Invested | 0.64x | 1.62x |
Franchised Units | 421 | 53 |
1-Year Net Unit Change | 40 | -10 |
Net Unit Growth Rate | 13.1% | -15.2% |
Net Closure Rate Net closure proxy based on disclosed unit change. | N/A | 15.9% |
SBA Default Rate | 0.0% | 6.0% |
SBA Loan Count Use this to judge whether SBA default data is statistically meaningful. | 27 | 468 |
Average SBA Loan Size | $1.3M | $367K |
Item 19 Status | Revenue Only | Revenue Only |
Has Item 19 | ✓ Yes | ✓ Yes |
Data Quality Score | 100 | 100 |
What stands out
- • Del Taco opens at $1.5M to $3.3M, while Marco’s Pizza ranges from $287K to $807K.
- • Del Taco shows an Item 19 disclosure; Marco’s Pizza shows an Item 19 disclosure.
- • Del Taco has 421 franchised units versus 53 for Marco’s Pizza.
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Last updated: April 2026